In-flight bookstore, easyJet's initiative
Traveling with kids? If you choose an easyJet flight, its new initiative will help keep them entertained. The low-cost carrier [...]
easyJet
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Traveling with children? If you choose an easyJet flight, his new initiative will help you entertain them.
The low-cost carrier has thought just about the little travelers and created an in-flight library for them with titles in six languages. "The Adventures of Mizzi Mozzi at High Altitude" consists of. 84 e-book, for children from six years old-and their parents!
Stewardess Mandy Rayne and Keira Kotecha, 8, usher in the return of easyJetÕs Flybraries, which, this year, sees parternship with the Mizzi Mozzi series, offering access to e-books in seven languages to children as young as six years old.
How does easyJet's in-flight library work?
Eighty-four e-books in six languages, available on board every easyJet aircraft throughout the summer: in-flight library is designed to make vacations immediately fun and travel more comfortable. Everything is designed, of course, in full compliance with anti-contagious rules: to download e-books you will only need to scan the QR code placed on the back side of the seat headboard.
The books (in English, French, Italian, German, Portuguese, and Spanish) will take children into a magical world of adventure and fantasy and, if they wish, help them approach a new language.
"At easyJet, we are aware that the past two years have been difficult for everyone, especially for children who have seen most of their hobbies put on hold. Now that families are starting to travel againand and let them discover new places, we wanted to create an initiative that would entertain on board in a way that was not only creative but also educational. Mizzi Mozzi's adventures are sure to captivate the little ones, but I think parents will also find it fun to read. And why not try it in one of the languages of the country you are going to visit?" commented Lorenzo Lagorio, Country Manager of easyJet Italy.
easyJet alongside children
The in-flight library is not the only easyJet initiative that demonstrates the company's commitment to children. During the pandemic, the Swiss carrier continued the "Pilots in School": pilots visited several kindergartens in Italy to tell young pupils the secrets of a craft that has always fascinated them. And, when live "lessons" were not possible, he organized fun virtual lessons.
The library, then, is not really new. Already in 2018 and 2019, the "Flybrary" had brought 60 thousand books for readers aged 3 to 11 years old, translated into seven languages, aboard the planes.
Of course, at the level of on-board comfort and family-friendly aircraft, easyJet and low-cost airlines in general may never be able to compete with the national airlines. Which, between dedicated menus, in-flight cribs and small gifts, field dozens of initiatives. However, the in-flight bookstore is a wonderful idea. Especially when the flight is a bit long, and entertaining a 6- or 7-year-old becomes complicated.
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