Emirates unveils new livery amid 3D flags and Arabic calligraphy
It took off on March 17 from Dubai bound for Munich, the first Emirates A380 with the new livery that [...]
Emirates
It took off on March 17 from Dubai with destination Munich Emirates' first A380 with the new livery involving a renewal of the elements represented on the tail and wings of the aircraft, but also enshrining the great attention to detail that is in Emirates' DNA.
In this article:
A sleek and modern look
A more fluid and dynamic design Renews, therefore, the historic "flag" of the United Arab Emirates. camping in the rear of the aircraft giving it a more three-dimensional and modern appearance.
The wingtips, or wing tips, have been painted red on the outer top and feature the Emirates logo In Arabic calligraphy that stands out in white. Passengers on board the planes, however, will see the inner detail of the wing tips, which again reproduces the colors of the UAE flag.
The evolution of EK's liveries
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A personal opinion on the renovation: Emirates has succeeded in the not easy task of Strengthen its brand by focusing on simplification of design and letttering; and giving the planes a touch of elegance and modernity especially in the tail.
This is the second livery change in Emirates' history. The airline-which debuted in 1985-performed another makeover in 1999, when it its first 777-300 was introduced into the fleet, delivered during the 1999 Dubai Airshow.
Farewell to the website, the logo on the belly remains
With the new livery website url disappears of Emirates, which had been present since 1999. The iconic gold-colored Emirates lettering (in Arabic and English) that is featured on the side of the planes is now larger (by 32.5% claims the company) and imposes the company's name quite elegantly against the all-white background of the aircraft.
Confirmed, finally, the presence on the belly of the plane of the Emirates logo in white on red background, first introduced in 2005.
"Aircraft livery is the strongest and most recognizable brand for any airline. It is a visual representation of our unique identity, something we wear with pride and put on display in every city we fly to around the world," said the president of Emirates, Tim Clark - We are revamping our livery to keep it modern, without losing key elements of our identity such as the flag of the United Arab Emirates Arabic calligraphy."
The Emirates carrier's re-painting plans now include repainting 24 aircraft, including 17 B777s, by the end of this year. The Emirates' first A350, finally, will be delivered in August 2024 already with the new livery.
Emirates' special liveries
If there is one thing Emirates has never skimped on, it is special liveries. The hangar designated for painting is never without work.
It's so easy to come across a plane with a special EK livery, for the Dubai-based company it's a way to advertise the most famous of the UAE and what's new on board and beyond.
