I support the environment and "gain" status, that's why Flying Blue is a program to copy
There is a growing concern for the environment, in the world of travel, companies and all companies involved are geared [...]
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Concern for the environment is increasing, in the world of travel, companies and all companies involved are increasingly oriented toward a sustainable recipe and on a continuous reduction of environmental impact. From sustainable fuel, to increasingly modern and fuel-efficient airplanes, as well as the materials used in aircraft construction, to maniacal reduction of food or resource waste. For example, eliminating the use of paper on board, the distribution of (hideous) eco-friendly beauty kits, or eliminating the sending of loyalty cards to frequent flyers.
As you know I (almost) always reset the carbon footprint of my flights, I do it through airline proposals, and other times I use alternative services related to reforestation or other initiatives that I find from time to time around the world. I also once cycled for 60 minutes in the airport in Singapore on a bike attached to a table where passengers could charge their cell phones.
Frequent flyers are polluters
I am often accused of "not giving a damn" about the environmental impact of my flights. My conscience is clear, partly because I drive electric, I don't smoke, and mostly because the planes I take would still fly even without having me on board, but it's a litany that comes back often, even When I was interviewed by the Post In regard to my business I have been given this criticism. So there are many companies that have activated ad hoc strategies for frequent passengers.
For example, French regulations require the use of at least 1% sustainable aviation fuel on flights departing from France. This incorporation is already built into the ticket price. The Franco-Dutch company's idea was simple: to stimulate users to "pay" to make flying more sustainable and Obtain in return XP points useful for status renewal or to obtaining the "lifetime" level. Lufthansa on the contrary has chosen to insert "green" tariffs and again those who choose these tickets get a bonus related to the Miles&More program.
Why Flying Blue chose the best solution
The solution adopted by Flying Blue is perfect Because it opened up alternative strategies for achieving status. Because it allows you to accrue XP points, that is, the ones you accumulate to scale the program, get the highest level, renew the one you possessed until get to the "For Life" card That gives eternal peace to the traveler.
For example, this is my ticket (prize) to fly from Linate to Paris and from the French capital to Tokyo aboard La Premiere, or Air France's crazy first class, a ticket that the FB program estimates will result in estimated CO₂ emissions per passenger of 3776 kg CO₂.
In my personal area, I have the opportunity to abate these emissions by paying for all or part of the purchase of SAF fuel that is capable of zeroing my impact. In return, based on the expenditure I will get XP points. Other times, depending on the destination there are also options for reforestation projects around the world, particularly in the Amazon.
Depending on the itinerary and class of travel, the cost to be incurred and the counter value in XP changes.
In conclusion
How do I convince travelers toward a more responsible world? I rate them and in return give them a benefit. Of the various companies, AF and KLM's choice is the best, because they do not raise fares, but aim to make SAF "attractive" by offloading a good chunk of the cost onto the passenger, but giving a very, very attractive reward in return.
As you can see from this message, it is just a perfect strategy to help travelers renew status while simultaneously protecting the environment. Chapeau to Air France.
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- Free fee the 1st year. From the 2nd €5.50 per month
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- 4 Vouchers per year for access to Italo Club Lounges
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