Lufthansa has opened a lounge in downtown Milan, here is the Workation Lounge with skyline view

Lufthansa already has a lounge in Milan, the lounge is inside terminal 1 of Malpensa Airport, and welcomes passengers of group and Star Alliance airlines departing from the Varese airport. Today, however, I visited the new creature, a pop-up lounge in the middle of the city center.

A format for reconciling work e pleasure. It is the Workation Lounge by Lufthansa Group, open to the public in Milan at Piazza Elsa Morante in CityLife Nov. 14-18. After the success of the Berlin, Vienna and Majorca stops, therefore, the initiative lands in Italy as part of the World Business Forum, one of the most renowned events in business.

Workation Lounge is the first office immersive pop-up by Lufthansa Group, designed to meet the needs of professionals who wish to attend unusual places during their work commitments: a fully equipped mobile unit that features a spacious coworking, a fully equipped meeting room, a cozy networking area and a rooftop terrace.

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These are flexible spaces that encourage interaction, a visual concept of impact dedicated to exotic places: not simply a project for the community, but rather the company's desire to be a firsthand agent of change in recognizing new trends in the business travel and in supporting companies wishing to implement welfare and work-life balance measures by offering its air mobility services worldwide.

"In a world that is constantly changing and characterized by increasing volatility, agility and adaptability are issues of the day that impact different spheres of social life," stresses Gabriella Galantis, senior director sales Southern Europe at Lufthansa Group - In this context, it is crucial to observe new trends and customer needs, with a keen eye especially on the younger generation: the Workation project is our proposed interpretation Of the way of working and traveling into the future."

A key aspect is work-life balance, with increasing interest in ways of working hybrids e more flexible. The post-pandemic labor market has seen the emergence of new travel experiences, a result of the Combination of business and leisure travel, today referred to precisely as "workation", a neologism for a unique experience of combining duty and pleasure, work and leisure.

Like all lounges of a certain level there is of course a bathroom (which looks like the vertical forest) and bar area.

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