Official, Alitalia dies Oct. 14 and ITA will take off the next day. New loyalty program will arrive
The green light has come and now there are dates and numbers. The current Alitalia, what remains [...]
Alitalia
SkyTeam
The go-ahead has come and now there are dates and numbers. The current Alitalia, what remains after the failure of the Etihad deal, will cease to exist on October 14. The following day the company, which is currently called ITA, Italy Air Transport, will take off for the first time.
In this article:
An agreement has been reached between the government and the European Commission: "The discussion made it possible to reach a constructive and balanced solution, which ensures the discontinuity necessary for compliance with European regulations," this is the note released by the Ministry of Economy and Finance.
This will end the agony that began on May 2, 2017 when the carrier went into receivership.
"Buyers of tickets for flights after this date will be protected," guarantees the ministry of economic development further explaining that the workers Alitalia who "could be hired in the new ITA company, are 2.800 in 2021 and 5.750 in 2022″
Confirmed farewell to the Millemiglia loyalty program. "Unable to participate in the public tender that Alitalia in Extraordinary Administration will launch and manage for the sale of the assets related to its loyalty program, ITA plans to equip itself right away with a new loyalty program that is efficient, modern, customer-focused and allows greater access to the company's and its partners' offerings."
"The positive outcome of the interlocution with the offices of the Commission," emphasizes the Ministry of Economy, "makes it possible to start the procedures related to the capital increase of ITA and creates the conditions for the signing of the Memorandum of Understanding for the transfer of certain activities from Alitalia to the new company. In short, from now ITA will be able to start negotiating the purchase of new aircraft, study the industrial partnerships and that of the alliance with which to form a partnership to open up to the world and be able to route passengers on code share flights.
Now all that remains is to wait for the next developments, hoping that if there is a need to take a cue, it will be decided to To copy from those who have done good things over the years.
